Credit History: Before there was Plastic...The Earliest Charge Accounts By Sharon Secor Direct Lending Solutions Staff Writer Long
before there were credit cards, or even plastic, for that matter, Americans
relied on credit, which, for day-to-day matters typically took the form
charge accounts with local retailers. It was not only the consumer, however,
that relied on credit, but also the retailer. From the earliest days
of the United States, credit has been a part of the American way of doing
business. In the early years of the nation, we were
primarily an agrarian society, which meant that, for many, income rested
upon when the crops were harvested and sold. Credit and charge accounts,
rather than the more structured repayment of an installment purchase,
which was as common in the early days of the nation as it is today,
if not more so, were more individual in nature, relying heavily on
the personal relationship between the consumer and the retailer. What
was called store or book credit was a charge account with a retailer.
As the name suggests, the records were kept in a ledger, or book.
This type of arrangement took place throughout the nation, in cities
big and small. It was also a feature of company towns, meaning those
that sprung up around a particular factory or industry, such as in
coal mining towns, where food and general goods were purchased at
a company store on credit until the worker received his pay and would
pay the tab and begin again. Thus, for many retailers,
particularly those in rural, farming country or those that were
in company towns, without being willing to extend credit through
credit and charge accounts, they would not be able to stay in business
at all. Credit and charge accounts were mutually beneficial to
consumer and retailer, with many retailers having more charge account
business than actual cash at the time of sale business. Because
of the more personal nature of the business relationship, repayment
schedules tended to vary, according to when the consumer had
funds available. A farmer may pay with the yearly sale of crops,
whereas a wage worker would pay upon receiving his salary, whether
that was weekly or monthly. During hard times, fluctuations of
fortune or illness or injury, retailers would often extend credit
to tide a trustworthy, longtime customer through, even though
payments were sporadic or widely spaced. It was one of the advantages
that this local, more personal system had. Naturally,
extending credit had its risks then, as it does today. Then,
as now, the court system was used to resolve matters of unpaid
debt. However, there was a significant difference between how
debtors were dealt with in the past and how they are handled
today. Well into the 1800s we had debtors’ prisons, which was
certainly more of a hardship than the consequences of today.
However, for the average retailer, the gains to be had by working
with credit and charge accounts outweighed the occasional loss
experienced through non-payment. Credit
cards and other more modern and impersonal means of credit
and charge account purchasing became a fixture in the consumer-retailer
relationship in the 1950s. However, even today the traditional,
more personal and informal types of charge accounts do still
exist. Now, as they did then, these arrangements tend to
be based on relationships, which means we can expect to always
see some form of the book credit retail system that has been
with us for as long as we’ve been the United States. Consumer
credit has been a part of the American economy from the
beginning. Without extending some sort of credit to customers,
many businesses simply would not have been able to operate.
Today’s modern means, the credit card, has greatly reduced
the degree to which individual retailers personally extend
credit to consumers. However, credit itself remains as
essential part of the retail economy as it ever was. Other historical perspectives: Women and Credit | History of Formal Lending | History of Credit Reporting and Scores Copyright © 2004 - 2008. DirectLendingSolutions.com |